Catford cyclists get top brand backing

Top cycling kit brand Le Col has announced it will supply one of Britain’s best and most historic men’s cycling teams, the 130-year-old Catford CC, for 2017.

Catford CC, who are backed by Geoff Banks, have gained a national reputation for nurturing young British riders to compete internationally.

The Belvedere-based club will be competing in some of the most elite races in Britain this year including the Tour of Britain, Ride London and the Tour De Yorkshire.

Le Col, founded by former GB cyclist Yanto Barker, has grown exponentially since inception in 2009, through organic growth and acquisition of its own factory and now sells its Italian hand-crafted cycling apparel in 10 countries.

Barker said: “We are very proud to be supplying one of the most elite and prestigious men’s cycling teams in the UK. As well as growing our brand internationally we are always looking to give back to the grass-roots cycling community in the UK and believe this sponsorship with Catford CC is a great way of doing so”.

Director sportif [corr] Mike Morgan said: “It’s very important to us. We are only a small team. Everything that helps with us, allows us to compete at a far higher level. We have stepped up two levels. It is really good to have a London manufacturer – and it is also a very respected brand in the peleton.

We love Le Col’s premium cycling apparel and believe this deal will give our cyclists the best chance for success at the top level of British cycling in 2017.”

https://www.crowdcube.com/companies/le-col-holdings-ltd/pitches/qDweWb

December 13, 2016 by James Emery